"I've found a few people online who seem to have similar tastes to mine, but better and more enthusiastic. They're much more likely to seek interesting events out, they're better informed about what's coming up and what's likely to be good and they're more energetic about actually going to them. Their concert-going taste is like mine but better. And what upcoming lets me do is ride their coat-tails to event happiness. I don't have to religiously read Time Out and comb through upcoming I just keep an eye on what they're going to, and I go to some of the same things. (Which is why it feels slightly like stalking, and now I write it down maybe it's more creepy than I realise, hmm, maybe I should stop.)"
Of course, it took a British planner to neatly sum the whole thing up:
"...essentially ’stalking’ someone who is more into something than you (like music or gigs or politics) and using them as a guide to the subject."
He goes on to point out how this is analogous to the way planners gather information on most everything throughout the day. So in the end, what started out as a fresh insight on a new social trend turned into a moral lesson about planning.
Funny the way things go around.
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